Let’s start with a simple truth: when it comes to relationships—personal or professional—trust is everything. Trust isn’t easily given … and once it’s broken, getting it back is nearly impossible.
Online business is no different. If your customers don’t trust you to keep their details confidential, deliver the results you promised, and follow appropriate safety procedures …they’re not going to use you.
It’s that simple. Trust breaches cost your business customers, time, and money.These can even result in legal action and the end of your business itself. The stakes are high.