Average Internet Celebrities Make $75,000 Per Instagram Ad and $30,000 Per Paid Tweet

Agencies like the Federal Trade Commission have started to crack down on celebrity endorsements on networks like Instagram and YouTube. But have you ever wondered how much your average celebrity gets paid for a post? Not Kim Kardashian West or Kanye West. We know they can make millions from endorsements. But just your average, run-of-the-mill […]

Rackspace jumps after Apollo Global buys it in $4.3 billion deal

Cloud company Rackspace on Friday announced that it has entered into a $4.3 billion cash deal with affiliates of Apollo Global Management to become a private company. Shares of the cloud-computing company climbed more than 4 percent following the announcement. Rackspace agreed to be acquired for $32 per share. “We are presented with a significant […]

Monitor Your Entire Ecommerce Sales Funnel with Real Data

When it comes to monitoring your online business, the list of so-called “critical metrics” is constantly expanding. Things like social media engagement, keyword ranking, email open rates, conversion rates, click-through rates, bounce rates, and more all compete for your attention. All of this data can be overwhelming. The question is: what metrics really matter? In […]

Could Your “Trust-Factor” Survive: How to Protect Your Data … and Your Customers

Let’s start with a simple truth: when it comes to relationships—personal or professional—trust is everything. Trust isn’t easily given … and once it’s broken, getting it back is nearly impossible. Online business is no different. If your customers don’t trust you to keep their details confidential, deliver the results you promised, and follow appropriate safety […]

Spray-On Solar Cells: The Future of Solar Energy

This video will introduce a mineral called perovskite, and how it could replace silicon as a viable alternative to solid, structural solar panels. It’s pretty cool. Just imagine what we would be able to do if you could spray paint solar cells onto any surface.  Put this on a back of a smartphone or laptop, […]

A Robotic lawn mower powered by Solar Energy with an Arduino heart

This robot will mow the grass of your garden, staying within a defined area, avoiding all obstacles and working in complete autonomy, automatically charging itself with a solar panel. This solution also offers a further advantage, since the continuous mowing ensures that the grass is always young and soft, and as it is cut in […]

Solar dish sets steamy thermal energy efficiency record

In the hunt for ever more reliable and efficient green energy production, the Australian National University (ANU) has developed a solar dish with an incredibly high sunlight-to-steam conversion rate. That’s right, steam. Instead of photovolatic solar panels, which convert the sun’s rays directly into electricity, the so-called “Big Dish” reflects them back at a receiver, […]

New Battery Breakthrough Could Double Your Smartphone’s Life

The case against solar power, electric planes, and much progress is “you can’t beat physics. Batteries are too heavy” yet here is a breakthrough that could cut the weight of a battery in half. Now predicted for longer life smartphone batteries, the implication is that we really don’t know the limits to storing energy SolidEnergy […]

Michelle Obama is the most pop culture–friendly first lady in history. That isn’t an accident.

Michelle Obama might seem like an unlikely cover subject for an entertainment magazine, but as Variety proves in an in-depth look at the first lady’s media presence, there’s a reason why and how she’s become such a prominent figure in her own right. As Obama’s launched her own initiatives — like anti-obesity campaign Let’s Move […]