The English language includes an interesting category of words and phrases called contronyms (also spelled contranyms, or referred to as autoantonyms) — terms that, depending on context, can have opposite or contradictory meanings. When you use these words, be sure the context clearly identifies which meaning is intended: 1. Apology: A statement of contrition for an […]
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5 Copywriting Techniques That Affect SEO | Writtent
It’s easy to make the mistake of thinking copywriting and search engine optimization (SEO) are two separate things. Copywriting is for the user; it’s all about getting them to take action. SEO is for search engines; it’s about appealing to their algorithms. In reality, however, copywriting and SEO work together. Keep the following SEO copywriting […]