Influencer Marketing and Organic Search Optimization: A Powerhouse of Results

Influencer marketing is no longer new, but applying tried-and-true search engine optimization techniques to influencer marketing campaigns might be.   Influencer marketing produces the highest ROI of any digital marketing. Yet in the influencer world, I have witnessed a lot of campaigns with a limited focus such as a certain number of likes, shares or saves. […]

Most Popular New Video on YouTube: The Color Blast Game

When YouTube started, one of the first things I did was watch the most popular videos.  Part of my reason was to see if there was a trend that I could use to create better videos, but mostly, I just wanted to see something creative.  I stopped going to YouTube for that almost immediately.  So […]