Need a Creativity Boost? Go For A Walk

What’s better? Working harder or working smarter? I’d vote for the latter, and with more creative thinking, you may be able to find better solutions and do just that. A new Stanford University study reveals the best prescription to stimulate creativity: walking.  Safer than nootropics and better for your overall health, walking outperforms other mental […]

When You Scramble Names, It’s Because of Love

“Sammy, Marie, Baxter, Lauren!” Your parents might have run through your siblings’ names and the dog’s before landing on yours.  But why do we do that? Samantha Deffler, a cognitive scientist at Rollins College, in Winter Park, Florida, set out with her colleagues, Cassidy Fox, Christin Ogle, and senior researcher David Rubin, to conduct a […]

How Our Brains Respond to Different Content Formats

If you’re a brand with information to share, how should you package it? The answer depends on how you want readers to process your content. According to a new infographic from Main Path Marketing, different types of content affect our brains in different ways—and also influence what we do next.The Summary:  If you want to build […]

You Have A Second Brain [video]

Turns out you have TWO brains!  Written by Annik Carson, Gregory Brown, Rachel Salt, and Mitchell Moffit ASAPSCIENCE BOOK: http://asapscience.com/book/  Further reading — http://www.ncbi.nlm.nih.gov/pmc/artic… http://www.ncbi.nlm.nih.gov/pubmed/25… http://www.ncbi.nlm.nih.gov/pmc/artic… http://www.brainstimjrnl.com/article/… http://www.pnas.org/content/108/38/16050 http://www.ncbi.nlm.nih.gov/pubmed/18… http://www.scientificamerican.com/art… http://www.hopkinsmedicine.org/health… http://neurosciencestuff.tumblr.com/p… http://www.theatlantic.com/health/arc… http://www.nytimes.com/2015/06/28/mag… http://www.theverge.com/2013/8/21/459… This article originally appeared at: https://www.youtube.com/watch?v=T3Ftj5E90tY