Why brands are embracing the influencer-investor

Get you someone who looks at your brand the way 50 Cent looked at Vitamin Water. Social media has enabled the rise of the influencer—online stars with sway over the opinions of thousands or millions of fans. But while influencers have been a great way to reach audiences craving more authenticity from messengers, customers are […]

What’d you do this Sun? Not much. Then there’s this guy…

Experience one of the best days of Marshall Miller’s life as he wingsuits from the top of the Aiguille du Midi in the French Alps. Here is is again in a more recent video diving through skyscrapers! And then again, in Europe! This article originally appeared at: https://www.youtube.com/watch?v=hRJcAFE64nM.

A Company in Japan Just Broke the World Record for Solar Panel Efficiency

Even the United States is making some massive strides with this source of renewable energy. In fact, solar energy is faring better than coal—even in terms of the economy. There are more people employed by the solar industry than in coal, and the price of solar power continues to fall. A trend that is likely […]

The Fastest Way to Calm Down? Breathe.

Just “breathe” we tell ourself and our loved ones when we’re facing stress and trauma. Now scientists can explain why deep breaths with long exhalations actually quell anxiety.  In a paper published in Science, researchers led by Mark Krasnow, a professor of biochemistry at Stanford University, found that in mice, a group of nerves in […]